You must have heard that videos for your brand or company is the in thing nowadays. With digital mediums like YouTube, Facebook, WhatsApp, Instagram and Telegram, distribution of your corporate videos have become quite easy. And with video consumption rising at a fast pace, this could be the right time to get your company video made. But there could be so many questions – How to get it made? How much will it cost? What are things to take care of in the corporate video?
So, in order to make life a bit more simple for your, we at The Jigsaw (with over one decades experience in corporate video production), have decided to make a detailed corporate video production guide for your, which will answer all your questions.
What are Corporate Videos?
To put it in short words corporate video production involves telling a compelling story in a concise way. Corporate video’s content is targeted towards the company’s core selling demographics or demographics.
Corporate video is an umbrella term given or defined for all video communications used for internal or external corporate audience. The targeted audience forms the factor which distinguishes corporate video from traditional video advertisements.
These videos are focused towards particular section of the audience rather than the general public.
The various applications include- employee training videos, presenting financial results to the stakeholders, promotional videos for a new product line or service.
“When I get older, I will be stronger… They call me freedom just like a Wavin flag “
You must have all heard this song didn’t you? But did you know the company for which this song was made as a celebration video during FIFA 2010 time? Coca-Cola. Shocked right, it was such a missive hit this song that if you murmur its lyrics, you would be starting a chain reaction among people singing it along you. Coca-Cola scored a Global Hit with this campaign video of theirs. It became a number one hit song in China, Germany and Mexico.
Let’s get ready with our own Wavin Flag. Now with this little injection of motivation let’s find out the various options available to you in Corporate Videos.
*The next step*….
Types of Corporate Videos
Read More:- Corporate Video Production Master Guide