What is an Explainer Video and How Does it Actually Work?
The term explainer video can be used for an animation-based marketing video, or for a real-life explanation of something. These videos are typically less than five minutes, are made with a clear objective and are easy to understand.
What is an explainer video?
An explainer video is a short video which explains the core idea of your product, service or business. It is usually 15-30 seconds long and it is created for the purpose of educating people about your product.
An explainer video can be a great way to promote your brand by highlighting key features and benefits of your product or service. It can be used in marketing campaigns, websites, social media posts, emails and other marketing materials.
