Samantha Cameron launches fashion label Cefinn
As soon as the Camerons left Downing Street, there was speculation that the ever stylish Samantha Cameron might take her career in a fashionable direction.
And just a few months on, it’s been revealed that Cameron is launching her first fashion label, Cefinn.
Modelling her clothing line herself, Cameron revealed to Vogue that her first collection will be spring/summer 2017 and will be available to buy on the Cefinn website, Net-A-Porter and Selfridges (which most new designers can only dream of).