Uniform Resource Locator (URL) is a method for online users to get to your server's documents, files, and other resources. If your blog has 40 pages, but your e-commerce site has over 10000, how should you structure your URLs? The explanation is that each blog has a unique technique of displaying its page to the user. The structure of your web URLs is vital for your users, not just for search engine bots to understand your website's content. Consider the following tactics of the best SEO Company in Kolkata for creating SEO-friendly URLs.
- Go with a trustworthy domain: Although the domain name you choose has no bearing on SEO, it will have an impact on how users react to your site. You can not underestimate the necessity of selecting the best top-level domain because the user experience is a significant SEO component. ".com" is the most popular domain extension. It gives your website more authority and credibility in the eyes of your audience.
- Follow a good URL structure: Finding out your website's URL hierarchy is critical before you start any design or development. However, the greatest URL structure is one that is easy to remember, logical, and expresses meaning through the words used. Use a user-friendly URL structure to make it easy for visitors and search engines to grasp the links between the pages on your site.
- Do not use special characters: If you are writing an SEO-friendly URL, avoid using special letters and symbols because they might cause difficulties in the URL and even generate broken links. Check out the list of Perishable Press characters for ideas.
- Static rather than dynamic URLs: The production of dynamic URLs is a common issue for websites powered by CMS (Content Management System). Most CMS offer plugins that transform difficult-to-understand dynamic URLs into static ones that are easy to grasp. Make good use of your resources. If you can not use plugins, utilize 301 redirects on dynamic URLs and map them to readable URLs.
URLs are the foundation of your website, and they can help improve traffic if they are optimized. Do you require assistance with your website? Reach out to DotCreative and let us have a conversation with the best SEO experts.